Learner
We conducted a survey in order to understand people’s motives behind language learning, preferred modes of learning, and the challenges faced during the process.
78.6%
61 out of 77 participants
are interested or are currently learning a new language
Currently, they are looking to pick up languages through mediums such as:

But prefer the learning to be done through:

However, during their journey of learning a new language, the biggest challenge when committing into a new language are:

We also conducted interviews with people who have experience in language learning to gather more insights.

Problem Identification
Language learners need a quick and easy way to improve their proficiency in their target languages but don't have an engaging platform that allows them to practice in a fun yet judgement free zone.
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Based on our findings, we created our persona as follows:

Ryan's Storyboard
